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Inbound Marketing

Inbound marketing is a proven methodology for online businesses to improve brand awareness, lead generation, and conversion rate.

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Inbound marketing is a powerful method of empowering consumers by giving them exactly what they are looking for, right when they need it. Employing non-intrusive methods like content marketing, social media marketing, and Search Engine Optimization (SEO), it helps your business gain customer attention.

Deploying content marketing methods such as blogs, whitepapers, podcasts, and social media updates, inbound marketing aims to provide content that is interesting, impressive, and establishes a positive connection with the audience.

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What We Do?

Our inbound marketing services centre around these four aspects:

Inbound Marketing Strategy

Defining your buyer personas, identify marketing triggers, and setting goals for your inbound marketing efforts are very important. Our inbound marketing strategy design also involves developing conversion focused strategies for content and blogging while making sure that the overall strategy aligns well with your business processes.

Design and Content Development

Content and design are rightly acknowledged as the pillars of inbound marketing and we aim to keep them customer-centric. Our specialised design and content services are performance focused and are created with the goal of drawing visitor attention and converting them into valuable leads.

Lead Generation

We are as keen on increasing your customer base as you are. Our inbound marketing efforts have a creative edge through which we try to bring you in front of an interested audience by reducing the noise in order to make you stand out.

Optimised Conversion = Higher ROI

When it comes to website traffic, quality takes precedence over quantity. Our inbound marketing services aim at pushing quality traffic with a higher chance of conversion to your website. With relevant traffic, you get the advantage of better ROI.

Inbound Marketing Strategy

Defining your buyer personas, identify marketing triggers, and setting goals for your inbound marketing efforts are very important. Our inbound marketing strategy design also involves developing conversion focused strategies for content and blogging while making sure that the overall strategy aligns well with your business processes.

Design and Content Development

Content and design are rightly acknowledged as the pillars of inbound marketing and we aim to keep them customer-centric. Our specialised design and content services are performance focused and are created with the goal of drawing visitor attention and converting them into valuable leads.

Lead Generation

We are as keen on increasing your customer base as you are. Our inbound marketing efforts have a creative edge through which we try to bring you in front of an interested audience by reducing the noise in order to make you stand out.

Optimised Conversion = Higher ROI

When it comes to website traffic, quality takes precedence over quantity. Our inbound marketing services aim at pushing quality traffic with a higher chance of conversion to your website. With relevant traffic, you get the advantage of better ROI.

Inbound Marketing Funnel

There are four marketing funnels critical to Inbound Marketing.

Attract

Your consumer or target audience is served with the right content at the right time and the right place through SMM and SEO.

Convert

Your interested audience is converted into leads by acquiring their contact information on one of your landing pages through a fantastic piece of content.

Close

Your leads are transformed into valuable customers through specific tools of marketing like social media monitoring, lead nurturing, and marketing automation.

Delight

Your customers are nurtured the right way by engaging them through social media, blogs, and dynamic content with the idea to keep them happy.

Case Study

We often come across unique situations with our clients requiring solutions customized to their line of business. Let’s take a look at a couple of case studies that indicate the challenges posed before us and the practicable solutions we came up with.

Technology

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Food

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Technology

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Technology

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How We Do It?

If done right, inbound marketing strategies can generate a good ROI. Here’s what UpGrowth can do for you.

Boosting Your Web Traffic

Building your brand awareness can draw qualified traffic to your website through social media marketing, SEO, content marketing, targeted user persona offers, and more.

Inbound Funnel for Customer Acquisition

Setting up necessary processes, tools, and developing resources can lay the foundation for your inbound marketing efforts. These include buyer personas, CMS, CRM, campaign strategies, and content.

Customer Engagement = Better Retention

You will be able to introduce new tools to your existing clientele with the intent of maximising their ROI as sustainable processes to keep your customers hooked.

Building Your HubSpot Expertise

Our experts have extensive knowledge of the HubSpot marketing software, CRM, and website platform which can help you get the maximum return over the subscription period.

Testimonials

We have been working with upGrowth for [close to a year] and have seen measurable growth in our website’s ranking and traffic. Their SEO services are totally transparent, so we exactly know what they are doing at each step. The team is also quite helpful and responsive whenever we reach out to them, handling the escalations professionally and immediately.

The upGrowth team is brimming with ideas and energy, which they bring to life with flawless execution of their plans. We were thoroughly impressed by their on-time delivery and error-free execution that saved time and money on both ends. The team is highly responsive and kept us updated on every step of the process.

The upGrowth team did an outstanding job bringing our brand to life online. They executed the project methodically and efficiently. We are very happy with the results upGrowth has delivered for our online branding exercise. I strongly recommend upGrowth if you are looking for a friendly and creative team to help you grow.

We are very satisfied with the services provided to us by UpGrowth. They have immense lead generation capacity that benefitted our brand tremendously. We found the team to be passionate, dedicated, and hard-working in addition to being creative and technically sound. upGrowth majorly helped us in scaling our Google Ads initiatives while bringing down the CPL effectively.

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Why Your Social Media Strategy Should Change According To Product Life Cycle Why Creating A Theme-Based Ad Group Is Important What will marketing future Look Like In 2030? What Neil Patel says on social media for ecommerce Web Story Storyline & Design Tips Ways to create backlinks Video Marketing Trends in June 2021 Trending Video Marketing in April 2021 Top Parameters To Evaluate A Digital Marketing Agency Top Digital Marketing Tools For 2021 The Nation Storm Social Media Campaigns The Growth Hacking Guide Technical SEO Trends To Watch Out For In 2021 Startups, Social Media And Product-Market Fit Startup Digital Marketing Tips Social Media: Outsource, Or Keep It In-House? SAS Startup: Essential Strategies Predictions For Marketing In 2021, From Industry Leaders Outreach tips by Rank Fishkin Outbound Vs Inbound Marketing For Startups NFTs – Neil Patel’s thoughts on NFT Must-Read Books For Marketers Lesser-Known Social Media Ideas Used By Successful MNCs original Latest Off-Page SEO Activities For 2021 Killer Guidelines For A Growth Hacker Important SEO Trends For 2021 Impact Of Social Media On The Buying Habits Of The Indian Consumer Image SEO for Google in 2021 Hygiene Checks To Run Before Increasing Your Google Ads Spends How We Increased Client Revenue By 6X And Orders By 300% How We Increased Client Revenue By 6X And Orders By 300% How We Helped Merchter Generate 6+ ROAS Within One Month How We Helped Masakha Become Pune’s Top Seafood Restaurant How We Helped ComfySheet Reach $5 Mn In Revenue In 10 Months How We Helped An E-commerce Client Acquire 1.2 Mn Users! How We Helped A Socks Brand Generate $3 Mn Sales In 5 Months How We Helped A Honey Brand Achieve 3X ROAS Across Digital Channels How to Successfully Do SEO for Zero-Click Searches How To Monitor Your Organic Search Rankings How To Increase Your Blog Traffic in 2021 How To Increase Ecommerce Conversion Rates, Part 3 How To Increase Ecommerce Conversion Rates, Part 2 How To Increase Ecommerce Conversion Rates How To Growth Hack Customer Retention How To Become A Great Digital Marketer Growth Hacks For Restaurants Growth Hacking Tools Every Growth Hacker Should Have Growth Hacking Success Stories Growth Hacking Strategies To Skyrocket Your User Base Google’s core web vitals expansion and page experience update 2021 Google Web Story Best Practices 2021 Google Improves Web Stories WordPress Plugin 2021 Google Green Belt Certification Google Ad Grant Program For Non-Profits Getting The Best ROI Out Of Your Universal App Campaign Facebook Analytics is Shuttering on June 30 Digital Marketing: Keyword Targeting In Quora Ads Digital Marketing Trends To Watch Out For In 2021 Digital Marketing Blogs You Should Follow Data-Driven Approach To Increase Site Traffic Customer Lifetime Value And How You Can Use It In Facebook Ads Customer Acquisition Cost Calculation CRO And SEO Optimised Copywriting Tips To Boost Sales Calculating Time Payback Of CAC Calculating Marketing Percentage Of Customer Acquisition Cost (M%CAC) Calculating Marketing Percentage Of Customer Acquisition Cost Calculating Marketing Influenced Customer Percentage CAC: Why It’s Important + How To Calculate It Businesses Changes Due to COVID in 2021 Boutique Touch $5m Revenue How We Helped? Boosting Google Ads By Reducing CPL Best Blogging Platforms By Neil Patel Amazon SEO In 2021: A Guide Amazon Reviews For Better Sales in 2021 Advantages Of SEO A Comprehensive Guide To On-Page SEO 8 Netflix Shows For Startup Founders 6 Ideas for the Distribution of Content to Meet your Brand’s Goals 5 Reasons Social Media Is Going To Be Big In 2021 5 Amazon Hacks For A Successful PPC Campaign 4 Simple Lead Generating Hacks For Your Social Media Marketing 3 Steps To Master Digital Marketing 10 PPC Trends To Stay On Top Of In 2021 “How We Generated 1M+ Impressions Through Google Web Stories in 2021 “