Do you all know that it’s more costly to acquire new prospects than to retain existing ones!
That’s why extending your CLV is essential to a healthy business model & overall business strategy…
Don’t believe us? Here is an Ebook on 7 vital metrics every startup founder should know - you need to read if you want to increase profitability, retention and overall business success.
Why these 7 metrics are significant for your business and should be measured at regular intervals ?
This metric illustrates the impact that your marketing team’s lead generation efforts have on acquiring new customers.
This percentage is based on your sales and marketing relationship and structure, so your ideal ratio will vary depending on your business model.A company with an outside sales team and inside sales support may be looking at 20-40% Margin Originated Customer %, whereas a company with an inside sales team and lead focused marketing team might be at 40-80%. .