SEO & PPC Cost Calculator

The average cost-per-click (avg. CPC) is derived by dividing your total click cost by the total number of clicks. Your average CPC is calculated using your actual cost-per-click (actual CPC), which is the cost of a click on your ad.

The SEO and PPC calculator has been devised for the ease and convenience of founders. It is simple and delivers results instantly. All you have to do is add the required values and click on “Calculate” and you will have SEO and PPC cost.

Before you use the SEO and PPC calculator, we recommend you keep the following values ready –
(PPC Calculator)

You need to calculate the average cost per click. The average CPC depends on the actual cost-per-click, which is the true amount you’re billed for a click on your ad.

Average cost-per-click (avg. CPC) can be calculated by dividing the total cost of your clicks by the total number of clicks.

Next, you will need the total PPC budget that you have allotted to your ads. You also need an estimate of expected traffic on the website.

Let’s start with what is PPC conversion rate – The percentage of your PPC traffic that converts into paying clients is known as your PPC conversion rate. So let’s assume that your conversion rate is 10% if you get 100 clicks per month from PPC ads and 10 of those visitors complete a purchase.

Calculating conversion is actually fairly straightforward. If you know how to measure and track conversion rates, you can predict and scale your advertising budget. Simply multiply the number of conversions by the number of monthly website visitors. For example, if 50 purchases were made out of 1,000 encounters, your conversion rate would be 5%, because 1000 50 = 5%