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Marketing Influenced Customer %

The Marketing Influenced Customer % takes into account all of the new customers that marketing interacted with while they were leads, anytime during the sales process.

Total new customers that interacted with marketing (Yearly)

Total new customers (Yearly)

Marketing Influenced Customer Result

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Why is it important to know the Marketing Influenced Customer %?

  1. Illustrates the percentage of leads influenced by marketing anywhere in the buying lifecycle and converting thereof
  2. Demonstrates how effective your marketing strategy is in nurturing fresh leads and whether the campaigns are getting noticed or failing to create the desired impact.
  3. Helps in fine-tuning your marketing strategy at a nascent stage and removing the roadblocks before it is too late to take a U-turn.

Total new customers that interacted with marketing (Yearly)

Total new customers (Yearly)

Marketing Influenced Customer Result

-

Let's get in touch to know more

Contact Us

7 Important Metrics Every Startup Founder Should Care About

Do you all know that it’s more costly to acquire new prospects than to retain existing ones!

That’s why extending your CLV is essential to a healthy business model & overall business strategy…

Don’t believe us?

Here is an Ebook on 7 vital metrics every startup founder should know – you need to read if you want to increase profitability, retention and overall ecommerce success.

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Customer Lifetime Value Calculator (CLTV)

Customer Acquisition Cost Calculator (CAC)

Marketing % Of Customer Acquisition Cost

Ratio of Customer Lifetime Value to CAC

Time to Payback CAC

Marketing Originated Customer %

Why these 7 metrics are significant for your business and should be measured at regular intervals?

Generate real ROI on customer acquisition

Enhance your retention marketing strategy

Create more effective messaging, targeting & nurturing

FAQ

Answers to Frequently Asked Questions about Marketing Influenced Customer %

This metric takes into account the impact marketing has on a lead during their entire buying lifecycle.

It can indicate how effective marketing is at generating new leads, nurturing existing ones, and helping sales close the deal.

It gives your CEO or CFO a big-picture look into the overall impact that marketing has on the entire sales process.

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