Goodreads: Navigating through the Digital Marketing Universe

Google Ads have now become the cornerstone for every digital marketer in the domain of internet marketing. According to Hubspot, 39% of internet users click on a sponsored ad because it shows a product they are interested in or because it sparks an interest in a product, they were not even aware of. If you are […]

Ever heard of coca cola? How about Ferrari? Tata? I am sure these names have widespread recognition in their own respective industries due to their superior traits these are what you would call brands or rather corporate brands the other side of this coin will be what we call personal brands. Want to transform your […]

2019 has arrived and it’s time to take a look at what’s ahead in front of SEO professionals this year. There are over 200 factors in Google’s algorithm which makes it a complex science. Since search engines are trying to enhance the quality of search results, some ranking factors are becoming less relevant while new […]

Digital marketers are of the opinion that Google Ads or Ads is one of the most complicatedadvertising channels within the domain of digital marketing. Multiple tools and reports together determine how and where ad budgets should be allocated. And, this is not something to be taken lightly. When real money and your organisation’s bottom line is […]

Quality content is the most important element in the presentation of any brand and its image. The right terminologies and conciseness is everything content must comprise of. To write an awesome blog is an art in itself and it must be mastered before you put it into practice. Tools for Content Writing There are always […]

This is the era of social media marketing. Breakfast isn’t complete without them. Neither is night so good. Smart devices without social media apps are not considered cool. “If content is fire, Social Media Marketing is fuel” If you are a business, a social media presence can become your most effective path to reach the […]