Goodreads: Navigating through the Digital Marketing Universe

Digital marketing is now the biggest growth sector in the 21st century. Businesses and brands are now able to utilize this incredibly versatile technology to communicate with their customers.Digital marketing can take many forms and can be used across a plethora of platforms; from SEO (Search Engine Optimization), content marketing, social media marketing to B2C email and […]

Videos are all the rage in the marketing world today – they’re not based on heavy files anymore, they’re attractive and can help brands to communicate with their audiences. You can use videos for introducing a new product, showing behind the scenes footage, showcasing a promotional event or offering a tutorial aimed at solving a […]

Many of you have seen viral YouTube videos. They come in all lengths — from super prominent tunes like “PSY – GANGNAM STYLE”  to a funny video of cat. What do they all have in common? Got an answer? We will unveil the secret in this article. An important thing to note is that all these […]

Mad MimiE mail marketing is one of the best forms of marketing to reach out to your customers on a constant basis. Customers need to be reminded of the brand every now and then. E – mails are the best technique to reach out to your existing customers. Make it simple, Make it memorable, Make […]

Today, every business house or every business person runs Google Adwords campaigns on a regular basis. There is certainly always room for improvement. Every google adwords user wants to maximize on their experience with the tool.At the end of the day, arranging and setting up your AdWords campaign is just a large portion of the […]

Introduction In the dynamic world of digital marketing, Facebook stands out as a versatile platform for B2B advertising. Its evolving features and broad user base make it a powerful tool for reaching professional audiences. However, the key to success lies in understanding and adapting to its continuously changing environment and utilizing its advanced advertising capabilities […]