Transparent Growth Measurement (NPS)

E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)

Ever wonder what makes an article truly stand out on Discover? The secret often lies in E-E-A-T: Experience, Expertise, Authoritativeness, and Trustworthiness. This framework helps Discover evaluate the quality of content. Consider the difference between a financial advice blog written by a seasoned investor with years of real-world experience and a certified expert, versus one offering superficial tips – that’s where E-E-A-T comes into play.

 

Incorporating E-E-A-T benefits both content creators and users. Creators who leverage both their personal experience and professional expertise are more likely to engage a broader audience. Meanwhile, users gain confidence knowing they’re accessing content that’s not only reliable and accurate but also enriched by real-world insights.

 

When you’re ready to publish your next piece, think about how you can showcase your E-E-A-T. Share personal anecdotes that reinforce your points, back up your claims with solid evidence, and focus on building a trustworthy relationship with your audience. By embracing E-E-A-T, you elevate your content from good to exceptional, enhancing your visibility and impact on Discover.

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References

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Google’s E-A-T Quiz: Determine Your Expertise by upGrowth

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Fintech SEO Trends to Watch in 2024 by upGrowth

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SEO Quiz by upGrowth

Test your SEO skills with upGrowth’s comprehensive quiz, designed to challenge and expand your knowledge on search engine optimization.

 

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AI SEO Free Tool by upGrowth

Leverage upGrowth’s AI SEO Free Tool to dynamically improve your website’s search engine performance with advanced, AI-driven insights and recommendations.

 

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Test Your Basic SEO Knowledge by upGrowth

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Patient Acquisition Cost Calculator by upGrowth

Calculate patient acquisition costs effectively with upGrowth’s specialized calculator, designed to optimize healthcare marketing strategies and budget allocation.

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Healthcare Marketing ROI Calculator by upGrowth

Measure the success of your healthcare campaigns with upGrowth’s ROI calculator, providing critical insights into the financial impacts of your marketing efforts.

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Feedback Sentiment Analyzer by upGrowth

Understand customer sentiments more deeply with upGrowth’s Feedback Sentiment Analyzer, helping you refine customer interactions and service offerings based on real feedback.

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Search Trend Analyst by upGrowth

Stay ahead of market demands with upGrowth’s Search Trend Analyst, a tool designed to track and analyze prevailing search trends, ensuring your marketing aligns with current interests.

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