Goodreads: Navigating through the Digital Marketing Universe

The pure delight of getting a new client never fades, regardless of the stage of your business. Always celebrate your achievements, especially in the early phases of your firm. Understanding the customer acquisition cost (CAC) and the CAC payback period is critical. This is the amount of time it takes for a new client to […]

The link between a customer’s lifetime value and the cost of acquiring them is measured by LTV/CAC. Client acquisition cost (CAC) is the cost incurred when a customer is convinced to buy a product, whereas customer lifetime value (LTV) refers to the profit generated by a customer. You can calculate how much money you should […]

Digital Marketing Tools are a savior! They are efficient time-savers who are making the lives of Digital marketers easy! One such tool that is dominating the digital marketing tool is ChatGPT! It is the new talk of the digital marketing industry, and marketing experts are all over it.  So today, we have with us Adarsh […]

Customer acquisition cost (CAC) is a metric used to describe how much money companies spend acquiring new clients. In addition to calculating the resources needed to find and onboard new consumers, CAC is an important business metric for gauging your business’s overall health and profitability.  Thus, this is a must-read if you don’t have the […]

Introduction – Agency life is fun, quirky, spontaneous, and adventurous! The team is always on their toes and looks out for each other. upGrowth is no exception.  When it comes to hiring elite candidates, upGrowth stands first in the race. At upGrowth, we make sure to constantly create a company culture that reflects the organization […]

Social Media Marketing is the rage! Be it any sector, any business of any size or background, Social Media marketing is one of the most sought-after business growth strategies. But what makes social media marketing so impactful?  We have with us today upGrowth’s Social media Strategists who have helped businesses build strong social media brands. […]