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Transparent Growth Measurement (NPS)
How Stock Market Fintechs Use B2B Programmatic Marketing for Growth?

The world of fintech is rapidly evolving, and nowhere is this more apparent than in how stock market fintech companies are leveraging B2B programmatic marketing to accelerate growth.  With competition increasing and buyers growing more sophisticated, the ability to connect with decision-makers efficiently is critical. B2B programmatic marketing provides the perfect solution—a data-driven approach that […]

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Disrupting the FinTech Market: 2 Years Growth Marketing Road Map (2025 -2027)

The fintech industry is set for massive growth, with global revenues projected to rise from $245 billion in 2023 to $1.5 trillion by 2030. To stay competitive, fintech companies must adopt strategic growth marketing approaches. This blog outlines a two-year roadmap, focusing on disruptive technologies, overcoming challenges, and seizing opportunities to thrive in a dynamic […]

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Top 10 Fintech Dominating Organic Growth: What You’re Missing

India’s fintech sector is booming. The market was valued at USD 111.14 billion in 2024 and is projected to reach USD 421.48 billion by 2029, growing at a 30.55% CAGR. Organic growth significantly contributes to this expansion, where companies leverage internal resources to enhance their market presence without relying on mergers or acquisitions. This article […]

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Roll up your sleeves, get your feet wet

upGrowth has a fantastic culture that includes conducting monthly team meetings to celebrate achievements, share personal experiences, and build collective consciousness. This is a great way to foster a positive and supportive environment. We prioritize recognizing both individual and group achievements, as it helps motivate and engage our team members on a greater level. Maintaining […]

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The ₹99 Course: A Wolf in Sheep’s Clothing in the World of Online Learning

This article was originally published on LinkedIn. In the age of digital learning, the market is flooded with many online courses, webinars, and training programs. A new trend has emerged: The ₹99 course.  These courses, often marketed by self-proclaimed gurus, coaches, and trainers, promise a wealth of knowledge for a minimal fee. However, they often serve as a gateway […]

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Be Mindful, Not Fearful: The Pitfalls of Expensive AI Training Courses

This article was originally published on LinkedIn. In the fast-paced and burgeoning field of artificial intelligence (AI), there’s a lot of excitement — and with it, unfortunately, some manipulative tactics aiming to exploit the Fear of Missing Out (FOMO) among those new to the field. Recently, there has been an uptick in YouTube ads promoting low-cost entry […]

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The term Growth Hacking gained popularity in 2010 and it umbrellas many other digital marketing concepts. Anyone who is a part of the Digital marketing or the business growth world needs to be aware of all the developments in the ‘Growth Hacking Arena’.

 

So what exactly is Growth Hacking?
Growth hacking, commonly referred to as “growth marketing,” is the practise of using resource-efficient and affordable digital marketing strategies to increase and maintain the number of engaged users, drive sales, and increase brand awareness.
It is a branch of marketing which is devoted to accelerating business expansion. Both, procedure and a collection of cross-disciplinary skills are used to describe it.

 

Growth hacking is not just for entrepreneurs, businesses, marketers, or even ordinary people. Anyone who wishes to achieve growth toward their initial aims gains from it. Growth hacking is a technique, a strategy, and a way of thinking to propel any endeavor forward.

 

Growth hacking is an all-inclusive word for growth tactics businesses employ to achieve scalable and fantastic growth as well as a laser-focused mentality of utilizing the most affordable ways to achieve said growth. It is a technique, a strategy, and a way of thinking to propel any endeavor forward.

 

Growth hacking is an all-inclusive word for growth tactics businesses employ to achieve scalable and fantastic growth as well as a laser-focused mentality of utilizing the most affordable ways to achieve said growth.

 

So are you wondering what exactly is the role of a growth hacker?

 

Growth hackers significantly increase or “hack” the potential for business growth. By examining performance and objectives, experimenting with tactics, evaluating results, and putting up alternatives, they concentrate on stimulating and increasing market expansion for businesses.
Product managers, engineers, and other team members who work on a product or service can all be growth hackers. Growth hackers are primarily concerned with tactics for expanding the company. They posit, order, and test cutting-edge growth tactics. They investigate and experiment to see what works.

 

Our blogs cover a broad range of information related to Growth Hacking, from best strategies, tips, successful examples and best practices, you will find everything you need in one place.

 

Check out the best Growth Hacking Blogs drafted by our industry experts.

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