Transparent Growth Measurement (NPS)


Ever heard the saying “too much of a good thing”? Duplicate content can be that way for SEO. Canonicalization is a useful entity in programmatic SEO that helps you avoid confusing search engines with identical content. 

By adding a special tag to non-essential pages, you point search engines to the original, “canonical” version of the content. This ensures search engine authority gets consolidated on the right page, potentially boosting its ranking in search results.

Canonicalization is an important tool in your programmatic SEO toolbox, but it’s not a replacement for creating unique and valuable content.  Focus on crafting informative pages that target specific keywords and avoid duplicating content across your website.

By combining proper canonicalization with a strategic content plan, you can ensure a clean and well-organized website that search engines love.

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