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Tip: Use this calculator to evaluate the success of SEO strategies, pitch results to stakeholders, or set benchmarks for upcoming goals.
SEO traffic growth refers to the increase in website visitors coming from unpaid search engine results over a period of time. It’s a key indicator of how well your website is ranking for relevant keywords and how effective your content and technical SEO improvements are.
Measuring traffic and revenue growth side by side helps you connect visibility with business outcomes. This insight is especially useful for tracking the success of long-term SEO strategies, comparing campaigns, or justifying future investments in organic search.
Industry | Avg. Monthly Traffic Growth | Avg. Monthly Revenue Growth |
E-commerce (D2C) | 5% – 12% | 4% – 10% |
SaaS / B2B Tech | 3% – 8% | 5% – 15% |
Healthcare Services | 2% – 6% | 3% – 7% |
Education / EdTech | 4% – 10% | 4% – 12% |
Finance / FinTech | 2% – 5% | 2% – 6% |
Note: Benchmarks vary by content maturity, competition, and SEO investment. Consistent growth over time is more sustainable than sharp, short-term spikes.
Scenario:
A SaaS website had 12,000 organic visitors and ₹2,40,000 in organic revenue three months ago. After an SEO content revamp, traffic increased to 18,000 and revenue to ₹4,20,000.
Calculation:
Interpretation:
This SEO initiative led to a 50% increase in traffic and a 75% jump in revenue over three months, translating to a strong and consistent monthly growth pattern.
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SEO quizzes: Interactive tools for learning and testing search engine optimization knowledge. Enhance skills, stay updated, and boost website visibility.
Whether you’re an experienced SEO practitioner or a an unbeatable SEO expert, this Advance Technical SEO Quiz is a great way to assess your SEO knowledge. So, let’s get started and see how much you know! Good luck!
Are you ready to assess your website’s E-A-T (Expertise, Authoritativeness, Trustworthiness) performance? Take our E-A-T quiz to get an understanding of where your website stands in terms of these essential SEO metrics.
Answers to Frequently Asked Questions
It measures the percentage growth in organic traffic and revenue over a specific time period to assess SEO performance.
You’ll need previous and current organic traffic, revenue figures, and the number of months between those data points.
Yes. You can apply it to a specific blog, landing page group, or domain-wide performance — just ensure data consistency.
Most industries aim for 5%–10% monthly growth in traffic. Steady, compounding growth over time is ideal.
If your goal is to measure total SEO performance, yes. For non-branded visibility tracking, you may filter it out.
Attribution can vary. Use last-click models, assisted conversions, or CRM data where available for better accuracy.
Absolutely. It’s designed for SEOs, marketers, and growth teams needing a simple way to quantify SEO performance.