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Answers to Frequently Asked Questions
Customer retention is a parameter that evaluates customer loyalty, or an organization’s capacity to retain customers over time. Simply put, the process of encouraging existing consumers to keep making purchases from your company is known in marketing as customer retention. The retention rate calculator will help you analyze your customer retention.
This retention rate calculator is quick and easy. All you need is the number of customers at end of the period, and the number of customers acquired during the period that will give you the number of customers at the start of the period.
Retention strategies may vary from business to business depending on the audience. But there are multiple popular retention strategies.