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Answers to Frequently Asked Questions
It’s simple! Just input your campaign cost and number of impressions. The calculator uses the formula CPM = 1000 * Cost / Impressions to instantly show your cost per thousand ad views.
Just two data points:
Total campaign cost: Enter the amount you spent on your ad campaign.
Number of impressions: Input the total number of times your ad was displayed.
Absolutely! Our CPM calculator works for any platform or campaign where you pay for impressions. Whether it’s Facebook, Google Ads, or a custom campaign, all you need is the cost and impressions data.
While the calculator itself doesn’t specify a time frame, you can adapt the data used. Enter costs and impressions for any time period, whether daily, weekly, monthly, or even the entire campaign duration, to see your CPM for that specific timeframe.
The calculator uses the industry-standard CPM = 1000 * Cost / Impressions formula to ensure accurate and reliable results. We believe in transparency, so you can be confident in the calculations behind your CPM.
Absolutely! Let’s say you spent ₹100 on an ad campaign and it received 10,000 impressions. Simply enter these values into the calculator, and you’ll see your CPM is ₹10. This means you pay ₹1 for every thousand times your ad is displayed.