Product Return Rate Calculator

Business growth and performance do not solely depend on the sales of your product. Customer satisfaction and revenue are two important factors that determine the success of your product.

The frequency with which customers return their online purchases is referred to as the return rate in e-commerce. The return rate for online purchases is a crucial statistic because it has a big impact on sales and customer experience.

Customers return items online for a variety of reasons. It can be due to the delivery of a faulty product, i.e when the delivered item is harmed, either before or during transportation. An inaccurate description of the product can also trigger a return. For eg: when the design or color of the actual product differs from that of the posted description. Another instance is when a wrong product is delivered; i.e when the product that was provided does not match what the buyer purchased.

Other reasons such as when the consumer cannot use the provided product due to personal reasons or a defective product have been delivered. When a customer no longer needs a product because it arrived too late can also be a reason for return.