Goodreads: Navigating through the Digital Marketing Universe

One of the major focus areas for businesses is revenue generation. After all, any business need money to grow. So, targets are set, marketing strategies formulated, campaigns developed, and then follows the execution. Developing a strategy, and subsequent long and short-term plans is a difficult enough job. The stress increases as you go higher up […]

In the ever-evolving world of social media, staying ahead of trends and maintaining consistency is crucial. A well-structured social media calendar is your ultimate tool for staying organized, relevant, and impactful. Let’s explore how to create a winning social media calendar for 2025, setting the stage for strategic success and meaningful engagement all year long.  […]

Social media continues to evolve at a rapid pace, shaping how businesses connect with their audiences. In 2025, staying ahead requires more than just posting regularly—it’s about understanding emerging trends, adapting to new technologies, and crafting strategies that resonate with ever-changing user preferences. This blog dives into the top social media trends of 2025 and […]

You have a great and innovative product which is doing well in the market, and its loyal users have spread goodwill about it through word of mouth and their online network without you ever using SEO or social media management.But just as Paul Graham accurately predicts this period in the life of every start-up as […]

The term ‘Growth Hacking‘ was first known to the world of marketing in an article entitled“Find a Growth Hacker for your startups.” Sean Ellis first introduced Growth Hacker as a term in 2010. It is defined as a person whose primary marketing focus is growth. Growth Hackers have a dedicated role where they work closely […]

How to create a Digital Transformation for Your Bootstrapped Startup? Digital Disruption for Your startup: Yay or Nay? You have a startup, and you’ve just received your Series A funding. Your big day has finally arrived, and you want to celebrate! But wait, what will you do with that new capital? If you’re just starting […]