Imagine you’re lost in a library with endless bookshelves. PageRank is like a librarian who helps you find the most important books.
This clever algorithm, created by Google’s founders, analyzes links between webpages. Websites with many links from high-quality sources are considered more important and rank higher in search results.
While PageRank was a foundational concept for Google Search, it’s not the only factor used today. However, it laid the groundwork for how search engines value backlinks as a sign of trustworthiness and relevance, making it an important off-page entity in SEO.
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