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Title Tags

Title tags are the HTML elements that specify the title of a web page. This title is displayed on the browser tab and is also used by search engines as the title of the listing in search results. 

Descriptive, keyword-rich titles for web pages are crucial for both user experience and search engine optimization (SEO). A well-crafted title tag can entice users to click through from search results and can help search engines better understand the page’s content.

When crafting title tags, it’s important to keep them concise yet descriptive. Aim for around 50-60 characters and include the primary keyword for which you want the page to rank. Place important keywords toward the beginning of the title. 

Additionally, make each page’s title unique and accurately describe the specific content on that page. Consistent and relevant title tags across a website can improve its overall search visibility and click-through rates. Title tags are an on-page entity in the context of search engine optimization (SEO). 

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