Goodreads: Navigating through the Digital Marketing Universe

You by now definitely know that Facebook is that social media channel , which most people use. If you are looking for the most effective Facebook Marketing Strategies you can do, you’re in the right place. For any internet savvy business, Social media is the most popular medium to reach a wide audience and engaging […]

Customer Acquisition Costs (CAC) – what you pay on average to acquire new customers – is obviously pretty darn important. But knowing what portion of your total CAC relates to marketing is also really important. This metric is called your Marketing Percentage of Customer Acquisition Cost (M%-CAC). WHAT IS MARKETING PERCENTAGE OF CAC? Marketing Percentage […]

Regardless of whether you’re a small café owner or a sales manager of an international company, truly understanding your customers enables you to make informed, critical decisions about sales, marketing, and your brand. Okay, you think you know your customers, but do you really? Some of the most interesting data your business can produce is […]

As we step into the dynamic landscape of 2025, it’s imperative to grasp the latest trends and strategies shaping the evolution of inbound marketing. With consumer behaviors shifting and digital ecosystems becoming more sophisticated, inbound marketing focuses on organically attracting, engaging, and delighting audiences. Personalized content, AI-driven insights, and conversational marketing are at the forefront, […]

Do you know to what extent it takes for a client to pay back what it cost you to secure them?On the off chance that you are an entrepreneur, you may have seen that keeping in mind the end goal to get new clients, you need to burn through cash on Sales and Marketing first. […]

Long back, CMOs used to be not fluent in metrics,analytics and sheet presentations. The online thingy made marketing. The net has made advertising and marketing a long way extra measurable (and therefore extra responsible to the CEO) than ever earlier than. However CMOs struggle to locate the right metrics a good way to get them […]