Goodreads: Navigating through the Digital Marketing Universe

How to Get the best ROI out of your Universal App Campaigns: Google’s Universal App campaign makes the process easy for you. The objective of any app advertiser is to get the app into the hands of most valuable users. By most valuable, I’m referring to those users who will end up adding monetary value […]

Why Upgrade to Shopify Plus Everybody inside digital marketing industry knows Shopify – the dependable. The insanely famous e-commerce platform geared for small e-commerce corporations.Lets introduce you all to shopify plus. Both in play store and app store shopify is readily available for all. As per new Shopify development released in 2004, Shopify now boasts roughly […]

Facebook ads and info Social advertisement has opened doors on Facebook for marketers. When it comes to Facebook ads and info, I would first like to put forth a question for all you social media marketers. Have you ever spied on your competitors? Above all, their ads? Of course, you all have. Why am I […]

What is the first thought that touches your mind when you think of content marketing and it can become an element of your success? If you look around you in the world, you will realize that it is ‘quality’ that wins over everything. Quantity is important in today’s buzz-word; but quantity without quality doesn’t make […]

In today’s digital landscape, nonprofits must maintain a strong online presence to connect with supporters, volunteers, and individuals who align with their mission. Through the Google Ad Grants program, organizations can access up to $10,000 per month in search advertising. These ads are displayed alongside relevant Google search results, helping nonprofits reach people actively searching […]

Recently, I was part of a boring and awful digital marketing session, especially focused on Advanced Adwords strategies. I always expect to feel enlightened when they say Advanced but what I witnessed was only “Gyaan” and jargon/bullshit, with no action items. Many drinks later, I decided to list down the signs of a crappy Adwords […]