What Influences Social Media Marketing Costs in India (2025)? 1. Marketing Objectives Your campaign goal determines your cost. Brand awareness campaigns typically involve lower costs with organic strategies. In contrast, performance-driven goals—such as lead generation—require more from both organic and paid strategies. 2. Budget Alignment Be transparent with your budget. It helps agencies propose realistic […]

Instagram has grown into a powerful advertising platform, boasting over 200 million active users in India alone. With its visually captivating format and highly engaged audience, Instagram offers businesses opportunities to reach targeted markets and drive growth. But before launching your campaign, one critical question arises: how much do Instagram ads cost? Understanding the intricacies […]

Facebook remains one of the most powerful digital advertising platforms in India. With over 300 million active users and Meta’s continuously evolving ad platform, it’s no surprise that businesses are eager to tap into its reach. But a common question still lingers: “What is the cost of Facebook ads in India?” This guide breaks down […]

Social Media Marketing is the rage! Be it any sector, any business of any size or background, Social Media marketing is one of the most sought-after business growth strategies. But what makes social media marketing so impactful?  We have with us today upGrowth’s Social media Strategists who have helped businesses build strong social media brands. […]

Hiring a social media marketing (SMM) team is one of the most important brand decisions a founder can make. Social platforms are where audiences discover, engage with, and advocate for brands—and your team’s ability to manage that space can make or break growth. But with so many moving parts, roles, and channels to oversee, how […]

YouTube has revolutionized the entertainment industry, and it is a platform for people of all ages to share their creativity. A career by creating your own YouTube channel can be financially rewarding as well as creatively fulfilling. The number of channels on YouTube has already increased exponentially. Google-owned YouTube saw a 20% surge as Indians […]