Social media can be an effective place to generate leads. But with the marketplace so crowded, how can you make sure you stand out above the competition and persuade those leads to give you their email address? With just a few hacks, getting noticed is much easier. And not only that, people are taking action on […]

Social media marketing has now become an essential tool for businesses. From branding to running campaigns to enticing customers with shoppable ads, social media marketing is not a “should-have” but a “must-have.” From forging a brand voice to engaging with your audience, social media has a lot to offer. Here are a few reasons why social media is going to be […]

Instagram reels came out over a week span after the Indian government banned 59 Chinese apps on 29 June 2020. It also included the most influential and popular amongst teenagers like TikTok, Helo, Vigo Video etc. When it comes to buzz, the viral video app TikTok has been hard to beat in 2020’s social media […]

In these difficult times where the COVID19 pandemic has hit the economy hard, this year is about surviving! Be it staying indoors and working remotely or running a small business, it’s all about getting through the situation. Things have changed and most operations have moved online and gone digital. If you are a small business owner, […]

COVID-19 pandemic has force brands to adopt unique marketing strategies than the regular yearly plan that they follow. Things have changed upside down during this lockdown, your employees must be working from home, at places your product deliveries are paused, etc. Now it is a difficult station for the brands to survive and at the same time […]

Social media is more than selling your product or service, we marketers and stakeholders should consider this and take advantage of this opportunity to make the most of it.  Fast forward to the current Pandemic situation, everyone is locked down and working remotely from home, while few brands have given a new perspective to approach […]