There are thousands of entrepreneurs who struggle every year to find out the growth of any company. In the course of these discussions, managers come up with all kinds of numbers, measures, and metrics that illustrate the development and achievements of a particular company. However, the metrics might not be the best gauge of what’s […]

You by now definitely know that Facebook is that social media channel , which most people use. If you are looking for the most effective Facebook Marketing Strategies you can do, you’re in the right place. For any internet savvy business, Social media is the most popular medium to reach a wide audience and engaging […]

Introduction In a rapidly evolving digital landscape, choosing the best social media platforms to invest in can significantly impact a business’s online presence and marketing success. As we step into 2024, the realm of social media continues to expand, presenting an array of platforms each with its unique strengths and audience demographics. Navigating this diverse […]

Let’s face it. It’s not an easy time to be a social media marketer. After all, it’s hard to build a social media marketing plan with all of the uncertainty that we face. So you need to create a social media strategy plan. Many of us struggle to iron out exactly what that is, let […]

At the struggle stage, startup founders often have to decide whether they seek more money (in the form of investment) or more customers/reach. Startups need investment to function as a company, however, without marketing, customers won’t be able to know their presence or even recommend the business to others. Social media platforms help the founders […]

Every part of our lives is documented on social media today. Everyone has a presence, an online persona and anyone with a smartphone are doing their best to ensure that they are visible in the digital world. For start-ups, it is almost an unsaid rule that you must have a social media presence that is […]