What are Insights in GA4 and How to Track It?

Adarsh Gangwal | Published: May 17, 2022

What are Insights in GA4 and How to Track It?

Google Analytics 4 insights help you discover essential data about your website. These insights will help you to comprehend your website’s user engagement metrics.

It gives us access to one of the most important data of our Google Analytics. These insights identify consumer trends and changes. These GA4 insights could be helpful in elevating your business and studying the relationship of customers with your website.

These insights are also helpful for the website and its optimization.

With Analytics insights, you can see quick and valuable snapshots of your property and its performance.

Let’s see how we can check out insights.

Step 1: Click on the “Insight” icon in the upper right corner of your report

Step 2: Then click on the “Suggested Questions” button

There will be a number of insights displayed on your menu related to demographics, traffic, user acquisition, technology, etc.

We hope this information would be helpful to you. And now you know something new in GA4.