The Product markup is added to your website’s product pages and improves how the things you sell appear in search results.
When you correctly implement a Product Schema on one of your product pages, you receive a detailed snippet from Google.
This snippet has a lot more information than a regular link. Users can simply obtain the fundamental details about the product (rating, price, availability) and compare with similar products without exiting the SERP.
It’s a structured data format that describes product details—such as name, price, reviews, and availability—for search engines.
Yes. While primarily for tangible products, it can also be adapted to represent services in certain contexts.
Place the JSON-LD markup in the
or just before the closing tag of your product page.No schema guarantees display, but implementing it correctly significantly increases your eligibility and chances.