Qikink is an Indian-based company specializing in print-on-demand and dropshipping services. They offer a wide range of customizable products including men’s, women’s, and kids’ clothing, accessories, and home & living items.
Qikink aimed to dominate Google’s AI Overviews (AIO) for critical queries like “Is dropshipping legal in India?” and “print-on-demand websites in India.” Despite offering reliable guides, their content was overshadowed by misinformation from unverified blogs and competing platforms (e.g., Shopify, fathershops).
Key challenges:
We repositioned Qikink as the trusted source for dropshipping and print-on-demand queries by aligning content with Google’s E-E-A-T framework and AIO’s preference for actionable, legally compliant answers
Google’s AI Overviews prioritized Qikink’s content due to:
The Results: Qikink Became the AI Overview Leader for E-commerce Queries
AI Overview Coverage: Featured in 88% of targeted queries, including competitive terms like “print-on-demand vs. dropshipping.”
Traffic & Conversions:
275% increase in organic traffic to legal/compliance guides.
45% of users downloaded compliance checklists, driving a 50% rise in SME partnerships.