90% of the startups out there burn out within the first year – because they don’t plan. They don’t know what to offer, how best to offer it, and who to offer it to. A go-to-market strategy ensures that a product is launched at the right time and reaches the right audience, based on the buyer personas.
At upGrowth, we apply the DDADD approach to the customer lifecycle:
upGrowth Growth Consultants will help you identify and narrow down your target audience to the last detail – so when the communication is drafted, it hits the right chord to compel them to take the desired action.
This is where we start determining what needs to be done, figuring out your vision and researching the user journey.
upGrowth Growth Consultants will help you find the right channel to get started with the initial communication with the target customer. We will also ensure you have a strategy in place that will help you visualise how the business growth at scale-level will look like and what channels/mediums will be required to achieve that.
This is where we decide on a growth plan, design goals and map out a strategy that is best suited to your business and audience.
upGrowth Growth Consultants will help you create the required digital presence through owned and non-owned assets to maintain a balance between brand discovery and brand recall.
This is where we conduct a product audit and work to help you gain visibility and make a connection.
upGrowth Growth Consultants will help you and guide you on how to strategize and execute a personalised experience for your clients/customers. This will help you boost conversions and retain existing customers.
This is the all-important stage where we’re putting in place a roadmap for execution.
There are instances in the journey where the lead or customer “drops off” your radar. If and when that happens, we ensure we bring them back into the fold by engaging with them, remarketing and re-establishing contact. We make sure we get back in touch through a number of channels.
The goals have been designed – now, how do you stay connected to your target audience, hold their attention and work at retention and further growth?
Here’s why you should choose us as your go-to-market consultants.
If there is one problem you are not able to find a solution to and it is hindering your launch, a consultation with our team is the best way to go. Your product and marketing teams will benefit from the expert advice and will learn to plan, create matrices, quantify the results, and roll out your offering to the right audience at the right time.
When your business is in a state of uncertainty and you offload your problems to us, they become just as important to us as they are to you. As your extended team, we put our best foot forward in devising a launch plan by defining your goals and success matrix and setting milestones for each stage.
We often come across unique situations with our clients requiring solutions customized to their line of business. Let’s take a look at a couple of case studies that indicate the challenges posed before us and the practicable solutions we came up with.
Search Engine Marketing
Search Engine Marketing
Search Engine Marketing
We are very satisfied with the services provided to us by upGrowth. They have immense lead generation capacity that benefitted our brand tremendously. We found the team to be passionate, dedicated, and hard-working in addition to being creative and technically sound. upGrowth majorly helped us in scaling our Google Ads initiatives while bringing down the CPL effectively.
The upGrowth team is brimming with ideas and energy, which they bring to life with flawless execution of their plans. We were thoroughly impressed by their on-time delivery and error-free execution that saved time and money on both ends. The team is highly responsive and kept us updated on every step of the process.
We have been working with upGrowth for [close to a year] and have seen measurable growth in our website’s ranking and traffic. Their SEO services are totally transparent, so we exactly know what they are doing at each step. The team is also quite helpful and responsive whenever we reach out to them, handling the escalations professionally and immediately.
upGrowth team is very organised, methodical and proactive in their work. While we are still working on the recommended suggestions, they were already thinking “what else and what next”. upGrowth always kept pushing us to get the best for our product and the whole team is reliable and extremely responsive.
upGrowth helped us to get leads for our business from Day 0. Their strategic planning and detailed execution on SEO and PPC helped us to grow the business aggressively.
Team upGrowth have great skills and profound expertise in advanced business solutions. upGrowth team helped us on business management automation and growth planning. I certainly would recommend upGrowth as a your company growth partner.
In just one month Amol and his team has created a roadmap and go to market strategy for my new business. upGrowth has the ability to cut through the fog and quickly identify the most impactful tasks. upGrowth team can summon and manage skilled human and digital marketing resources needed to grow and expand business.
The upGrowth team did an outstanding job bringing our brand to life online. They executed the project methodically and efficiently. We are very happy with the results upGrowth has delivered for our online branding exercise. I strongly recommend upGrowth if you are looking for a friendly and creative team to help you grow.
Team upGrowth was quick to adapt and learn about our domain educational toys and games, and able to devise a strategy with detailed action plan to improve our brand awareness, visibility, leads and conversion rate. Within a short period, they were able to help us scale our business on Amazon alongwith Facebook and Google business. If you want to grow your business exponentially in this highly competitive and digital world, upGrowth is the solution. Highly recommended.