Transparent Growth Measurement (NPS)

Industry: Healthcare | Provided Service: Social Media Management, Email Marketing

How we Helped Nutrition by Lovneet Achieve 8X Growth

Brief

Nutrition By Lovneet is a healthcare service provider that offers nutrition plans and diet suggestions to help people solve their health problems. A healthy diet can do many things for your body – from managing weight to ensuring a healthy pregnancy; from addressing hormonal imbalances to reducing the risk of chronic diseases, the right nutrition at the right time benefits everyone. And, as we live through a pandemic, the role of nutrition becomes even more important to build immunity and in recovery – increasing the demand in the market for a good, empathetic nutritionist.

challenges
Identified Challenges

The goal was a little difficult. We had to increase the traffic of a new domain website. To achieve this goal, we took the highest possible risk, using an experimentation-based SEO approach to get maximum traffic.

Empathy, Research, Brainstorming & Plan

When Nutrition By Lovneet approached upGrowth, they had a new domain website generating very low levels of traffic. But they realised they could drive more business and boost conversions and program sign-ups with increased traffic. They wanted to increase brand awareness via different SERP result types.

Solutions

Health & Wellness SEO Case Study

Nutrition by Lovneet: 8X Organic Growth

Scaling organic reach and brand authority in the competitive nutrition and wellness space within just 5 months.

Traffic Explosion (5 Months)
Performance Metric
Before
After
Total Website Users
Organic & direct monthly users
1.7 Lac +
15 Lac +

800%
Total User Increase

8X
Growth Multiple

The Challenge

Despite high-quality nutrition advice and a strong personal brand, Nutrition by Lovneet’s digital reach was restricted. They needed to transition from a niche consultation service to a high-traffic wellness portal while competing with global health sites.

The Growth Strategy

A data-driven SEO approach focusing on high-volume informational keywords, E-E-A-T (Expertise, Experience, Authoritativeness, Trustworthiness) guidelines, and mobile-first technical optimization.

01. Content Excellence

Crafted scientifically-backed, easy-to-read guides on PCOS, weight loss, and gut health to capture search intent.

02. Technical SEO

Optimized site architecture and Core Web Vitals to handle a massive influx of traffic without compromising user experience.

03. E-E-A-T Optimization

Enhanced author bios and cited credible sources to signal medical authority to Google, resulting in rapid ranking boosts.

04. User Conversion

Strategically placed lead magnets and consultation CTAs throughout high-traffic pages to convert readers into clients.

Result:
Traffic scaled 8X, from 1.7 Lac to 15 Lac monthly users within 5 months.

Lovneet Batra & Team
Nutrition & Lifestyle Growth

Scale Your Wellness Brand

In a short period of time, we increased traffic by 800% – have a look at the screenshot of the performance graph of Nutrition By Lovneet.

Conclusion

This goes to show that organic search is still one of the best ways to build brand awareness and attract new users. Want us to help you achieve the numbers you’re looking for? Get in touch with us and we’ll map out a strategy for you!

upGrowth Solution

Users
  • Before - 1.7 Lac +
  • After - 15 Lac +
  • Increase by 800% within 5 months
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Testimonials

Lovneet-Batra
Lovneet Batra - Founder

Team upGrowth have great skills and profound expertise in advanced business solutions. upGrowth team helped us on business management automation and growth planning. I certainly would recommend upGrowth as a your company growth partner.

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