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Paid Search Growth

Paid Search Marketing

Maximize Returns On Every Penny You Spend!   We cleverly manage initial PPC account setup process – PPC Account Set Up, Campaign Creation, Ad Group Creation, Account Review, Goal Setting, Keyword Research, Account Structure.   We hypothesize, design, and split test various landing pages with different keywords to figure what works and what does not by using Ad Extensions – Sitelinks, Call Outs, Reviews, Structured Snippets, Seller Rating Ad – and Audience targeting.   We constantly analyze your PPC campaigns through which we can further enhance performance. We will implement event and conversion tracking, enabling us to benchmark and set KPIs so that your account manager can also monitor progress.We subject a number of ad copies to A/B testing, based on click-through rate and conversions, gradually refining different ads: cutting those that underperform and optimising the high performers.   We apply 80/20 rule – only 20% to 40% may give you desired ROI – i.e. sales. We take necessary action to pause Keywords or Ad Groups that are not delivering a positive ROI.

Keyword Research

Work out your goals and elect relevant keywords for account development.

Bid & Budget Optimisation

Meet budgets and deliver clicks at lower CPC.


Analyze, manage and adjust the bids of working keywords Keyword Research.

Review and Reporting
Retargeting Ads

Get overall AdWords performance, based on a detailed review.

Book Your Free 60 min Consultation

Script your 2018 growth story with upGrowth today!

Paid Search Funnel

Get the maximum returns on your marketing investments

Keywords & Ads

Obtain higher rank by mirroring keyword to Ad

Landing Pages

Link the ad straight to the relevant landing page

Website Navigation

Explore more content and complete pre conversion process


AdWords conversion tracking